Since its launch back in 2014 our camo has become iconic, helping our customers cheat animal vision and hunt more effectively than any other camo in the market.
True innovation doesn’t just take a useful idea. It takes time and a helluva lot of patience. Bringing our truly unique Desolve Camouflage to market took hundreds of hours of research, design and testing in the wild before we felt confident that we’d cracked the puzzle of how animals see, and disrupted camo forever.
Here’s the story.